What MATTERS for you?

Conversational Storytelling
for Sustainable Futures

Focus on PeopleTheir believes, attitudes and behaviours are of main importance for us, to investigate, design and innovate.
WHAT MATTERS FOR YOU
Personal Values and Group Negotiation
Rules, Habits and Culture
Creative Solutions for Complex Problems
Moral engagement and Community Ethics
Security-critical decision making
Collective, Social and Cognitive Sustainability
Rules, Habits and Culture
Collective, Social and Cognitive Sustainability
Personal Values and Group Negotiation
Creative Solutions for Complex Problems
Moral engagement and Community Ethics
Security-critical decision making
THE PROBLEM
User Experience and Engagement are critical for the demand of sustainable products
AWARENESS TO CREATE THE MARKET

Shaping consumer and customer awareness, attitudes and needs is required to create a market for sustainable products and services.

BEHAVIOUR CHANGE IN ETHICAL QUESTIONS

Collective, social and cognitive sustainable choices imply moral engagement and community ethics development.

TARGETED AND CUSTOMIZED SERVICES FOR INTANGIBLE GOODS

Service companies are expected to demonstrate relevant and tangible personal benefits to the individual consumer.

A Conversational Storytelling web app for:
User Research
Customer Experience
Marketing Automation
CONVERSATIONAL STORYTELLING FOR USER RESEARCH

Collect qualitative data from users with conversational storytelling web app.

Understanding consumer and customer demand

INTERACTVE STORYTELLING FOR SENSEMAKING

Engage people with generative storytelling: data-driven informative and interactive  dashboard.

Education and communication with costumer

QUALITATIVE / QUANTITATIVE DATA ANALYTICS

Data Analytics for building user experience knowledge and foster product and service innovation.

Interpret and contextualize sustainability knowledge

OUR PRODUCT
Matters is a responsive web platform and a data-driven informative and interactive dashboard for:
Interactive and personalized storytelling
Storytelling through messaging
Collect qualitative and quantitative data from users with conversational storytelling web app.
Understanding consumer and customer demand.
MATTERS BOTS FAMILY
FOR CONVERSATION, ENGAGEMENT AND REWARD

MATTERS owns a method for devising custom BOT from a family of iconic and sensitive avatars designed for user participation.

Custom BOT are designed for customer conversation and data collection campaigns as well as for awareness raising, cultural and behaviour change.

TELL US
WHAT MATTERS FOR YOU